March 15, 2004

By: Nick Steinbach
Website: http://www.1st-in-games.com

Families Spending More Time Together at Home Playing Classic Board Games

The family is home for the holidays and it's time to pull out a board game to liven things up. But which game? Following the success of last year's THE SIMPSONS, SCOOBY-DOO and I LOVE LUCY Editions of the MONOPOLY game, USAOPOLY, a licensee of Hasbro, Inc., promises more fun family entertainment in 2002 with the PEANUTS and SPIDER-MAN Editions of the MONOPOLY game, as well as the award-winning CLUE: SCOOBY-DOO Edition.

This holiday, families are going back to what they know. Familiar MONOPOLY and CLUE game play together with beloved characters such as Scooby-Doo, PEANUTS and Spider-Man, make it easy for both new and older generations to enjoy Hasbro's classic board games with a twist, said Dane Chapin, CEO of USAOPOLY. Specialty versions of the MONOPOLY and CLUE games are sure to add sparkle to annual get-togethers this holiday season, Chapin said.

Licensed games are hot this year, said Ellen Heaney-Mizer, Gift Buyer with Barnes & Noble and B. Dalton. How do I know? We're actually selling games in the middle of the year thanks in part to USAOPOLY and their line of classic board games. And, my weekly focus groups tell me what's hot and what's not. Heaney-Mizer commutes 21/2 hours to and from work every day. She's found the train to be a great place to evaluate new board games. My commuter friends enjoy Game Day and I get instant feedback that I factor into my buying decisions, she said. From the PEANUTS and Spider-Man Editions of the MONOPOLY game, to the Scooby-Doo Edition of the CLUE game, USAOPOLY offers a strong line of licensed board games that cross-merchandises well with our other product. This holiday, it's the best brand name games tied to the hottest entertainment licenses that will appeal to consumers.

Also see: clue game board.

About The Author:

Nick Steinbach is a successful author and regular contributor to http://www.1st-in-games.com.  Great games for the entire family for hours of fun or competition. We feature all your favorites.